Business Rules and Decision Engine

We carry out comprehensive analysis, architecting and implementation of various decision engines and rule-based engines. Our professionals work on developing complex algorithms to encapsulate business rules and architect them into technology solutions tailored to fit customer needs.

Analytics and IT Management -

We have developed a comprehensive offering to help client’s better harness and coordinate their marketing campaigns and customer profiling. Our offerings include:

• Planning
    o  IT process Map for execution of database marketing
    o  Hardware and software recommendations
• Interpreting and Reporting
    o  Data aggregation (DM/DW)
    o  Data cleansing
    o  Customized reporting
    o  Analyzing data
    o  Identifying and mapping attributes for behavior; Behavioral modeling
• Targeting
    o  Data analysis
    o  Forecasts - Creating predictive intelligence
    o  Application development and maintenance (ADM) - Activities in the areas of origination, application processing,
        transaction processing, customer service, fraud detection and reporting, activation and retention, collections
        and recovery, etc.